01 The Classic - Usha + Water
The simplest way to begin. Mix Usha with water to create a smooth paste and turn your everyday skincare into a traditional ritual.
Healthy skin begins with how we care for it.
For generations, skincare was not a shelf of products. It was a ritual prepared from
ingredients found around us and shaped by knowledge passed from one generation to another.
Today, skincare has become increasingly complicated. More products, more brands and more
promises often separate us from the simple act of caring for our skin. At Dev, we believe
there is value in looking back at what worked for generations.


Traditional rituals, native ingredients, and thoughtful care made for your skin, inspired by the wisdom of generations.

Whats inside


The simplest way to begin. Mix Usha with water to create a smooth paste and turn your everyday skincare into a traditional ritual.
A richer ritual for days when your skin needs a little extra care. Blend Usha with milk and honey for a softer, more nourishing application.
Add rose water to Usha for a refreshing, fragrant ritual inspired by traditional Indian beauty practices.


